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Electronic Theses and Dissertations
Department of Management Studies
Department of Management Studies
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http://10.17.50.146:4000/handle/123456789/19
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search.filters.author.Chaudhry, Rashmi
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search.filters.subject.Movie
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search.filters.subject.Advertising
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search.filters.subject.Marketing
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search.filters.subject.Media
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search.filters.subject.Product placement
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2025
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Youth engagement with product placement in India by Rashmi Chaudhry an analysis of attitudes and media influences on perceptions and buying intentions
(
IIT Delhi
,
2025-02-04
)
Chaudhry, Rashmi
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