Brand building using digital marketing-study of K-12 schools in India

Simple item page
dc.contributor.authorDeepshikha
dc.date.accessioned2026-01-05T06:17:25Z
dc.date.issued2025-08-08
dc.identifier.urihttps://ir.iitd.ac.in/handle/123456789/7977
dc.language.isoen
dc.publisherIIT Delhi
dc.subjectHigher educations institutions
dc.subjectBrand equity
dc.subjectWord of mouth
dc.subjectEngagement
dc.subjectSocial media marketing
dc.subjectPLS-SEM
dc.titleBrand building using digital marketing-study of K-12 schools in India
dc.typeThesis

Files

Original bundle

Now showing 1 - 1 of 1
No Thumbnail Available
Name:
TH-8360.pdf
Size:
522.18 KB
Format:
Adobe Portable Document Format
Download

License bundle

Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed to upon submission
Description:
Download

Collections

Bharti School of Telecommunication Technology and Management